This week I made my first visits to IKEA, the Swedisih low-priced furniture store. I went during the day on weekdays, and it wasn’t at all crowded. Somehow I had been led to believe that the store would always be crowded. It is a large store, and it was fun walking around it. Some of the merchandise looks cheap, but some of it looks pretty good. Today I bought a mattress for $179 and received a $25 gift card. They are giving gift cards as a promotion to people who buy mattresses. So, with the gift card, I went into the food section and selected items that added up to about $25. I went to the cash register and intended to pay with the gift card. The cashier said in an unfriendly tone, “We don’t accept gift cards here!” So I did not buy any of the food. I may never buy any of their food items. I shall forever associate IKEA with the memory of a negative experience. I have seen nothing in writing, either on sign or on paper, to indicate that there are limits on how the gift cards can be used. I am left with a bad feeling. They did themselves more harm than good by giving me the gift card.
March 12, 2008
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